Do you remember the hype around LG’s TV with a rollable screen? It is finally making its way to the United States but at a heavy cost. A very heavy cost. The LG Signature OLED R 65″ Class Rollable 4K Smart TV is listed on LG’s US website, but there is presently no options to buy or pre-order it. The LG Signature OLED R 65″ is priced at $100,000.

Left: Full-View | Middle: Zero-View | Right: Line-View

The 65-inch flexible OLED display on the TV unrolls or rolls back from its base. The TV features three views: a full view of the whole screen, a line view with a piece of the screen visible, and a zero view with the screen entirely folded up within the base. (image above)

The TV also has a self-illuminating OLED display, Dolby Atmos audio compatibility, and hands-free voice control.

Courtesy of LG

Back in April, the rollable TV webpage had an option to “inquire to buy,” which provided interested buyers with contact information for an LG salesperson. At the time, the price had not been made public.

Stay tuned for more updates.

Follow Ryan Kieft on Twitter: @ryankieft

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